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Selling Skills

YOUR BENEFIT	Better understanding of Customer needs and subsequently increased customer satisfaction
PROGRAM OBJECTIVE	Develop and improve Selling Skills. Understand why a Customer buys or does not buy and learn how to execute a systematic Sales-Call
TARGET GROUP	Front-line salesforce and their Managers from Manufacturers or Wholesalers, who sell to Retailers. Salesmen who offer and sell services like e.g. banking, insurances, etc. Manufacturers of raw material, which is sold to the producers of finished product.
TOPICS COVERED	Basics of a 'Consumer Market' driven sales environment Underlying sales equation: "understand needs" x "develop an opportunity" = "additional Sales" Structure the Sales-Call from preparation to documentation Tailor made sales role-plays
DURATION	Minimum 2 days, however 3 days strongly recommended allowing sufficient time for role-plays and drilling exercises